These databases organize their content by topic to help you find information on current issues.
Not all the articles in these databases represent opinions. Some provide information that may help you support your argument, bring in another perspective, or help you refute an opposing argument.
The ultimate cross-disciplinary research tool, ProQuest Central brings together 30 of our most highly used databases to create the largest single academic research resource available today.
Opposing Viewpoints covers todays' hottest social issues and includes published opinion essays, reference articles, infographics, news, images, video, audio, and more. Informed, differing views help learners develop critical-thinking skills and draw their own conclusions.
In-depth coverage of some of the most controversial topics of our day in health, social trends, criminal justice, international affairs, education, the environment, technology, and the economy.
Tips for Searching the Catalog:
1. Use the limiters! For example, searching within the "books" tab will focus the search to books and ebooks.
2. Use your Boolean operators (AND, OR, NOT). Think of different keywords for your topic (e.g. marketing OR advertising OR "public relations")
3. Put quotation marks around phrases when you want to search words in a specific order (e.g. "public relations")
Reference sources can be a great place to go for general background information, definitions, and overviews of a particular topic.
Credo is a database of background content, containing full-text entries to help learn the basics of any topic. Start your research here to focus your topic, find keywords and people, and discover more in-depth books and articles.
These links provide current advertising campaigns and individual ads. They are commercial (non-library) websites and may contain inaccessible content.
AdForum- marketing and advertising
Moosend- marketing automation platform