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Entrepreneurship - The Business Plan: Marketing information

The Entrepreneurship - The Business Plan guide directs the Entrepreneur student to sources to use as they complete a business plan.

Marketing Numbers and Reports

Market resources tell you how an industry - company or market segment is performing. Information on some markets are harder to find than others. Information on computer technology is pretty difficult but furniture, clothing and shoes are pretty easy. Proprietary company data can be difficult to locate. So do not get frustrated and try these sources!  

Trade Journals and Associations

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